Consumer behaviour is constantly changing, and our Consumer Trends service is designed to keep you up-to-date on the latest insights, buying habits and behaviours.
CONSUMER TRENDS
Gain insights into your competitors' strategies, identify strengths, and weaknesses that will help you develop a data-driven strategy that sets you apart.
COMPETITOR ANALYSIS
Whether you're starting out or entering a new market, strong market research will give you the tools to make informed decisions to channel growth.
STRATEGIC PLANNING
MARKET INSIGHTS
Designed for new businesses looking to establish a strong foundation in their market, this package provides essential insights on demographics, competition and consumer trends, and provides strategic guidance.
WHAT'S INCLUDED
Overview of market size, growth trends / areas of growth potential and key players in the market.
Identification of main competitors, their offerings and value propositions as well as market positioning.
Breakdown of targeted audience demographics, their spending habits and their interests within your market.
Basic assessment of your business's strengths and its key differentiators, weaknesses and areas of improvement, opportunities and potential for growth and finally threats such as external and internal factors.
High-level recommendations based on findings to make your initial market entry or to expand your current one.
COMPREHENSIVE ANALYSIS
For established businesses aiming to refine their market approach or expand to a new one. With this package you'll gain a comprehensive analysis of the direction you'd like to grow towards.
WHAT'S INCLUDED
Detailed examination of market segments, trends and growth opportunities.
In-depth analysis of competitor's strategies and market share across every market they're in.
Comprehensive understanding of target audience, behaviour, preferences and pain points.
Assessment of your business's strengths and its key differentiators, weaknesses and areas of improvement, opportunities and potential for growth and finally threats such as external and internal factors.
Customized recommendations for market entry or expansion, including pricing, distribution and positioning.
High-level recommendations based on findings to make your initial market entry or to expand your current one.
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